My goal was to design and build a new website for Appletree, an organization that offers customers value-added services.
I collaborated with the client to determine the website's structure and content. The sitemap, as seen below, was deliberately kept minimal and straightforward to facilitate easy navigation. I devised some initial ideas and wireframes, as illustrated below, and conferred with the client to ensure mutual understanding and alignment.
The primary objective was to design a brochure website that highlighted the company's services. After the client approved of the initial plan, I utilized Photoshop to develop concepts that adhered to the brand and initial sketches. The design of the homepage, shown below, centers around an image slider, with the primary website sections located beneath it. The content page, illustrated next, follows a similar layout, with a marked emphasis on the content itself.
I used HTML/CSS and Bootstrap to code the website, which made development more efficient and enabled responsiveness for both mobile and desktop viewing.
Link to website 👉While some design challenges can be more difficult than others, having a cooperative client makes it easier to accomplish the desired outcome. I greatly enjoyed working with this client, and I am pleased to have assisted them in creating a website that fulfilled their business needs.